Plot Twist
Summit Emerging Media Awards, 2019 - Leader / Chip Shop Awards US, 2019 - Chair's Award /
Chip Shop Awards US, 2019 - Best Digital / Crowbar Awards by the 4As Limited, 2019 - Silver /
Creative Conscience, 2019 - Highly Commended / Chip Shop Awards Worldwide, 2020 - Finalist
Children are inherently curious beings. They like listening to new things everyday, especially when it comes to bedtime stories. Stories can subconsciously shape the way we look at life.
​Plot Twist is an innovation on Amazon Echo that not only brings millions of stories on command but also dismantles traditional gender roles to help kids have an open mind. If we want to change how kids see themselves, we need to change the narrative of stories they're being told. Plot Twist is our little reminder to kids that they can be whoever they want to be.
Press
The Drum / Ad Forum / Fabrica Collective / Branding in Asia / Social Juicebox /
Flipboard /Ads of the World / Adeevee / Desi Creative / We Love Ad /
Unsorted / Hasta la Creative / Campaigns of the World